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How The North Face redefined waterproof gear through FutureLight - Nextrday - Scale-up experts - Strategy, Go-to-Market, Branding & Execution
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The North Face Launches FUTURELIGHT™: The World's Most Advanced Breathable-Waterproof Outerwear Technology
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The North Face Summit series Future Fleece uses Future Light a 100% waterproof and breathable proprietary technology - Boardsport SOURCE
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VF Corp. unveils new tagline, logo and strategy to get The North Face to a $4B brand by 2024 - Denver Business Journal
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The North Face Launches Futurelight: The World's Most Advanced Breathable-Waterproof Outerwear Technology
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