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Chris Davis, Chief Marketing Officer of New Balance, on forming authentic partnerships, calculated risk-taking, and making dad shoes cool. | by Carolyn Hadlock | The Beautiful Thinkers Project | Medium
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What is New Balance's marketing strategy? | BluCactus
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How New Balance got its swagger back: An interview with the CEO and VP Global Marketing — The Challenger Project | The Home of Challenger Brands
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What is New Balance's marketing strategy? | BluCactus