How Adidas Recovered From Their Boston Marathon Marketing Blunder | by Your First 100k | Better Marketing
![Adidas sends marketing e-mail congratulating customers for surviving Boston Marathon - The Boston Globe Adidas sends marketing e-mail congratulating customers for surviving Boston Marathon - The Boston Globe](https://arc-anglerfish-arc2-prod-bostonglobe.s3.amazonaws.com/public/KVVLXABEMAI6PPYWINHOYKLAQM.jpg)
Adidas sends marketing e-mail congratulating customers for surviving Boston Marathon - The Boston Globe
![Nike and Adidas just rolled out ultra-fast marathon shoes. But do they make sense for the average runner? Nike and Adidas just rolled out ultra-fast marathon shoes. But do they make sense for the average runner?](https://www.mensjournal.com/wp-content/uploads/mf/eliud-kipchoge-finish-line-mens-marathon-rio-2016-olympic-games-1280.jpg?w=1200&h=960&crop=1&quality=86&strip=all)
Nike and Adidas just rolled out ultra-fast marathon shoes. But do they make sense for the average runner?
![Adidas apologizes for email congratulating runners who 'survived' Boston Marathon - The Washington Post Adidas apologizes for email congratulating runners who 'survived' Boston Marathon - The Washington Post](https://www.washingtonpost.com/wp-apps/imrs.php?src=http://img.washingtonpost.com/rf/image_960w/2010-2019/Wires/Images/2017-04-18/AP/Boston_Marathon-05040.jpg&w=1200)
Adidas apologizes for email congratulating runners who 'survived' Boston Marathon - The Washington Post
![Recycling Advertising Billboard on a Marathon Expo Editorial Photo - Image of district, addvertasing: 141760156 Recycling Advertising Billboard on a Marathon Expo Editorial Photo - Image of district, addvertasing: 141760156](https://thumbs.dreamstime.com/z/recycling-advertising-billboard-made-adidas-stand-berlin-marathon-expo-recycling-advertising-billboard-marathon-expo-141760156.jpg)
Recycling Advertising Billboard on a Marathon Expo Editorial Photo - Image of district, addvertasing: 141760156
![How Adidas Recovered From Their Boston Marathon Marketing Blunder | by Your First 100k | Better Marketing How Adidas Recovered From Their Boston Marathon Marketing Blunder | by Your First 100k | Better Marketing](https://miro.medium.com/max/800/0*XCYXHKx-qeZE0dKf.jpg)